For the first time in its 73-year history, Vanity Fair will open its famed International Best-Dressed List to readers - yes, 'normal' people who aren't socialites, royalty, models, editors, designers, actors or actresses. By logging on to www.vf.com/bestdressed , readers can submit photographs of themselves to be considered for inclusion in a weekly slideshow and a monthly prize from a number of big-name brands, such as Armani and Neiman Marcus. Of all the public entries submitted, two - one man and one woman - will be included in the Best-Dressed List, which will be published in July.
The list was first compiled by Eleanor Lambert, founder of the Council of Fashion Designers of America, in 1940 as a way to promote American designers during World War II. For the last 10 years it has been hosted on the pages on Vanity Fair, and remains the most anticipated style compilation of all.
When Lambert died in 2010, she handed over guardianship to four Vanity Fair editors, although their identity remains a secret.
By Bibby Sowary, Telegraph.co.uk