It mightn’t seem to be the sexiest of things but seaweed is very big news right now.
Fans of the sea vegetable are far ranging including celebrity chef Heston Blumenthal, owner of the legendary Fat Duck in the UK.
He argues that seaweed, which is highly nutritious, should be added to hospital patients’ food as a healthy way of adding flavour.
In Scandinavia, currently at the cutting edge of all things culinary, chefs are finding increasingly creative ways of using seaweed in cooking. But it’s not just foodies who are obsessing about seaweed right now.
It’s a rich B-vitamin folate, and magnesium, as well as a great source of iron, calcium, and the B-vitamins riboflavin and pantothenic acid. But nutrition aside, you don’t have to consume seaweed to benefit from its health properties. Seaweed baths have long been known to have therapeutic qualities and can relieve psoriasis, acne, dry skin and ease muscle pain as well as boosting circulation.
Recent research by scientists also discovered that microbes found on could provide an unexpected weapon in the fight against tooth decay, scientists have said. The enzyme, which was discovered on the surface of a type of seaweed, could be used to offer more effective teeth treatment.
Considering its myriad other benefits, it comes as no surprise that skin experts are fully behind seaweed based beauty products.
In recent years, the beauty industry has been veering towards the natural and the organic and in this respect, Ireland has plenty to offer in terms of raw ingredients.
Voya is one such company tapping into this trend. The Sligo-based company produces a range of organic seaweed-based products. Brothers Mark and Neil Walton, whose family run Walton’s Seaweed Baths, spent six years of research and development before developing the Voya range, working with cosmetic scientists, marine biologists and dermatologists around the world.
The company has also pioneered new methods of sustainable harvesting, which is environmentally friendly and which has been adapted as the bench mark of good practices in Ireland. The result is a delicious smelling, highly effective range that includes bath oils, body lotions, shampoos and lip balms, as well as lifestyle accessories like travel candles. Especially worthy of mention is the My Little Hero organic face serum (€55). This intense range of organic oils which are packed with antioxidants, give an immediate boost to dull skin and unlike some facial serums, don’t leave an oily slick on your face.
Another go-to product is the Squeaky Clean body wash (€18) which infused with the naturally purifying properties of wild, organic Irish seaweed. Invigorating and reviving, it’s a great start to the day and yet another reason why you should consider joining the life aquatic.
Check out the full range at Voya.ie