Friday 26 December 2014

The 'Amy effect' continues as €55 crop top sells out in one day

EIMEAR RABBITTE AND CAITLIN MCBRIDE

Published 18/04/2014 | 10:48

Brian O'Driscoll and wife Amy Huberman stop off for a hug and a coffee in Butlers on Chatham Street before sitting down outside The Westbury Hotel to enjoy the sun and their beverages before posing in selfies with fans, Dublin, Ireland - 16.04.14. Pictures: Cathal Burke / VIPIRELAND.COM *** Local Caption *** Brian O'Driscoll & Amy Huberman
Brian O'Driscoll and wife Amy Huberman stop off for a hug and a coffee in Butlers on Chatham Street before sitting down outside The Westbury Hotel

This is the budget friendly jumper that is selling out of high-street stores thanks to the "Amy effect".

While she can afford to splurge out on top designer trends, Dublin starlet Amy Huberman showed her taste for high street bargains when she sported the €55 yellow crop top while enjoying a day-date in the April sunshine with hubby Brian O'Driscoll.

Now, Dublin's fashionistas are eyeing up the sunny crop-top, which also comes in pink and purple colours.

The Hexagon Quilter Jumper is out of stock in two Dublin city centre stores, just two days after it was seen on the mum of one Amy (35).

One of Topshop's top picks ahead of the Easter weekend, the comfy top was also on display at the front of the retail giant's flagship Dublin store on Stephen's Green with a number still left in stock.

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Cabinteely native Amy was spotted soaking up the sun with her rugby legend husband in Dublin's city centre this week.

While the loose fitting jumper is sold as a crop top for the daring -- Amy opted to wear a top underneath to add a more conservative touch.

Her skinny jeans, oversized bag and retro sunglasses added to her low-key look.

While the jumper is still in stock in some Dublin stores, this may not be the case for long considering Amy's track record.

Now a well-known style icon, pieces she is snapped in often sell out instantly, with Lennon Courtney designer and stylist Sonya Lennon calling it 'the Amy effect' after their €125 silk top sold out when she wore it to the London premiere of her comedy The Stag. "What she wears sells out," Sonya said.

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