Friday 9 December 2016

Irish model Kerrie McMahon lands her own billboard on Sunset Boulevard in LA

Published 13/07/2016 | 11:57

Kerrie McMahon in 138 Water's billboard on Sunset Boulevard in LA
Kerrie McMahon in 138 Water's billboard on Sunset Boulevard in LA
Kerrie McMahon for 138 Water

Irish model Kerrie McMahon's career has been given its biggest boost to date - a billboard on Sunset Boulevard.

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The 26-year-old from Dublin moved to California nearly three years ago to pursue her Hollywood dream full-time and is already making waves in the industry with her latest campaign.

Last year, she was unveiled as one of the faces of 'fashion water' brand 138 Water in Los Angeles and this summer, she features in a billboard in one of the most prominent spots in the city.

138 water describes itself as the "first fashion water", using "reverse osmosis, carbon and micro filtration, UV and ozone treated purified drinking water with added electrolytes."

Kerrie McMahon for 138 Water
Kerrie McMahon for 138 Water

And the brand clearly have every confidence in their new campaign star as they labelled her "one to watch" in 2015.

She shared some behind the scenes snaps with, describing the experience as "completely surreal".

“Being honest, just being on the Sunset Boulevard Strip is so exciting in itself – never mind having countless numbers of people seeing me in a major advertising campaign.

“It's funny being a million miles away back home in Ireland and my American friends sending me pictures of it as they drive past. They tell me they say ‘hey, I know her!’ when they spot my 138 photo, which always makes me smile.”

McMahon previously entered the Miss Ireland pageant in 2010 and moved to the City of Angels in 2013. Next up, she's due to feature in Maxim magazine's September issue.

Kerrie is close with fellow model exports Roz Lipsett and Tiffany Stanley, who both upped sticks for LA several years ago.

The trio even attended one of the Playboy Mansion's exclusive Midsummer Night's Dream parties in 2013.

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