Step aside Nora Batty – 'tan' tights are in style
Published 22/06/2011 | 12:21
Tan-coloured tights, once associated with the likes of Nora Batty, are enjoying a fashion renaissance led by younger women ranging from the Duchess of Cambridge and her sister, Pippa Middleton.
Sales of nude hosiery, which darkens pale legs without the need for fake tan, have risen by up to 85 per cent in the past year.
Designs that come without a reinforced toe seam are also leading the resurgence.
Wolford, the hosiery firm which has collaborated with designers including Karl Lagerfeld and Vivienne Westwood, says sales of its tan tights are 29.5 per cent higher compared with the same period last year.
A spokesman said: "Tan tights are particularly popular in the spring and summer as our customers do not want to go straight from winter opaque tights to bare legs.
"Nude tights are also more 'user friendly' than a fake tan, giving an even coverage of the leg and also adding some control in the thighs."
She said sales of M&S "suntan" shade tights were up by more than 50 per cent on the year and "nude" tights up by 85 per cent.
The trend may also be driven in part by fears over sun exposure.
Amanda Scott, head of buying, accessories and beauty at John Lewis, said: “Catwalk trends contribute to sales of premium tights, with nude proving to be our bestselling colour as women seek the perfect bare leg look, especially after a long winter buried under black opaques."