Spring Trend: How to get the Erdem look
Erdem, the British designer who makes dresses that a lot of women want to wear, is the talk of the town at present. His spring summer 2011 collection featured floral dresses, shirts and shoes which he interchanges with red or white lace.
First up were Erdem’s amazing floral prints with scooped or slashed necklines, nipped waists and flattering, nearly A-line hemlines. The Maryiln silk dress (€698, Myteresa.com) is our favourite, and we’ve found a beautiful reincarnation of it in the form of Olga de Polga’s floral dress at Irish online store Ruby Cotton (€99.99). Wear it now with opaque tights and with bare legs come summer.
Next, Erdem showcased a little red lace dress which has rose to super stardom thanks to the label’s devotees Alexa Chung and Michelle Williams, who were both snapped in it.
Our favourite high street way to get this taste of lace is Marks and Spencer’s whose red lace dress cost €145. Wear it with nude or red shoes; red on red is oh so now after all.
Erdem’s little white dresses will have brides-to-be looking for a short, “non bridal” dress gushing; and for that, there’s no high street substitute, just buy the real thing.
However, if florals or red lace just don’t do it for you, then Erdem’s SS11 floral shoes just might be the touch that you need to finish off an outfit. To recreate the look, we recommend Miss Selfridge’s Pink Floral Sandal (€30) – just tie in ribbons to the ankle.
With all these options, we feel a proper garden party coming on.
Anne Marie Boyhan is the editor of WhatSheWears.ie the Irish Fashion & Lifestyle site.