Friday 9 December 2016

'Instagram fills fashion void' says Valentino president

Published 21/10/2013 | 13:30

Valentino president Giancarlo Giammetti thinks Instagram fills a void in fashion photography.

  • Go To

The honorary president of Valentino has just released autobiography Private: Giancarlo Giammetti which is filled with snaps he has taken.

He also uses the picture sharing website and is a big fan of the special effects it lets him create.

"At the beginning it was all about Polaroids, and I feel today that Instagram fills in the bit that was missing between then and now," he mused to WWD.

"You have the possibility of exchanging photos. You know, Andy [Warhol] was a great promoter of Polaroids. With him, you were always throwing pictures across the table, sharing and exchanging them. It’s the same with Instagram today. I miss Polaroids, though - maybe because I lived through that time. When I’m not taking pictures with my phone, I use a Hasselblad Instamatic."

In 2008, movie Valentino: The Last Emperor was released, which explored the designer's life and his relationship with Giancarlo.

Former Miss World Rosanna Davison posted this picture on the beach in Mauritius
Former Miss World Rosanna Davison posted this picture on the beach in Mauritius
Rosanna posted this photo behind-the-scenes of a photoshoot
Supermodel Cara Delevingne is famous for posting goofy photos of her tucking into food
The Victoria's Secret Model has no qualms about showing off the not-so-glamorous side of the beauty industry
Kim Kardashian's Instagram activity needs know introduction. The reality tv mogul shared this image of her makeup routine
A sneak peek at one of her shoots

Giancarlo says the film made him "comfortable" with writing the book, in which he describes several private moments in his life.

"I talk about my mother, my family and the early days, the moment I met Valentino and how my friends became my family, my tribe - like Carlos [Souza] and his family and Gwyneth [Paltrow]. There’s the retrospective we did at the Ara Pacis in Rome, and the Valentino movie and how society has changed over the past 50 years, the Chateau [de Wideville, Valentino’s home outside Paris] and the red carpet. There are also collages using pages from my diaries. I don’t write much - I do six lines every day," he revealed.

Online Editors

Read More

Promoted articles

Editors Choice

Also in this section