Sunday 21 December 2014

Goodbye Juicy: Remembering infamous Juicy Couture moments as brand closes its doors

Freya Drohan

Published 24/06/2014 | 10:59

Are Juicy Couture velour track suits about to become a rare collectors item? Juicy Couture is to shut down all its American stores by the end of the month.

The question's being asked as it has emerged the company is to shut down all its American stores by the end of the month.

Juicy Couture was the brainchild of Pamela Skaist-Levy and Gela Nash-Taylor who founded the ‘high end casual wear’ company in 1997.

While the brand diversified in later years and offered many tasteful and fashion forward garments, the Californian brand is best remembered for its infamous velour two piece track suits, often emblazoned across the rear with rhinestone encrusted slogans.

Thanks to celebrity endorsement from the likes of Paris Hilton, Nicole Richie and Eva Longoria, the bubblegum hued terry cloth track suits became the unofficial uniform of American teens, British WAGs and Irish models during the early noughties.

While the brand will close the doors of its 60 US stores, it is believed that Juicy will still be available internationally and at Kohl’s.

To mark the end of an era, we take a look back at the time when the velour two piece was the epitomé of chic.

Here are some moments these celebrities would probably rather forget:

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Irish Independent

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