The backlash against Ivanka Trump has begun - US department store stops selling her clothing line
Ivanka Trump is no longer untouchable.
Amid increasing criticism of her father around the world and accusations of being "out of touch", one US department store has confirmed they will no longer be stocking her eponymous clothing line.
In a statement released to the Washington Post, Nordstrom said they will no longer sell anything from the Ivanka Trump collection due to poor sales, but will continue to sell the remaining stock in-store and not online.
"Each year we cut about 10% [of brands] and refresh our assortment with about the same amount. In this case, based on the brand’s performance we’ve decided not to buy it for this season," the statement said.
Shannon Coulter, who helps with the #grabyourwallet campaign, which encourages ethical spending, has been actively criticised stockists of her label and it looks like one finally listened.
"The cause and effect here is very clear. Over 230,000 Tweets and who knows how many millions of dollars’ worth of missed purchases later, they finally heard us," she said of the decision.
Trump left her role as president of the clothing line and her executive role within the Trump Organisation to move to Washington D.C. with her husband Jared Kushner, who is working as a senior adviser to President Donald Trump.
The couple were crucial in getting President Trump elected - Jared was the digital strategy manager throughout his father-in-law's campaign while Ivanka appealed to female voters.