Louise Kennedy says Hello! with new collection
Published 04/03/2016 | 02:30
Louise Kennedy certainly had her guests at Hello! last night when she introduced them to her new long, draped silhouette - the 'Palma' dress (€995) with cape-style sleeve and cocoon hemline in a vibrant colour she calls 'Hello pink'.
Spring summer 16 season for Louise is all about "paring things back and introducing a relaxed elegance to exude the feeling of luxury.
"Spring is all about feminine elegance. It was very exciting to embrace this season's floral prints. We developed a sensational embossed silk using bright fuchsia and rose hues. As an alternative, minimalist dressing was also a focus where our attention turned to fluid lines encompassed in draped jersey," said Louise.
This season, Louise opted to move away from the traditional catwalk presentation to a fashion workshop at her flagship store at 56 Merrion Square.
"It is an exciting new way to showcase our key looks for the season by presenting our clients with an opportunity to engage with the team and hear about the inspiration behind the new collection," she added.
Her 'Charlotte' coat in Blossom brocade (€1,495) sparked an immediate reaction, not just because of its double-breasted cut and sharp tailoring but the gleaming, textured fabric.
It popped up in the 'Lianna' skirt (€1,295) with inverted pleat, teamed up weekend chic knitwear.