Frugal fashionistas rejoice as Lidl launch new collection, including €15 leather jacket and boots
Published 04/09/2015 | 08:07
Lidl is continuing its unlikely foray into fashion with a cut price range to rival any high street store.
The German retailer launched their debut clothing collection in Spring/Summer and has after critical and customer praise, has returned to the fore with a 42-piece strong collection, including a now famous faux leather jacket for €15.
Their high street style at supermarket prices received critical and customer praise and are hoping for another sell-out.
The Esmara collection has been broken into a number of different ranges to be rolled out over the Autumn/Winter season for men, women and children with prices starting at €2.49 for accessories and topping at €19.99 for jackets.
Lidl's unexpectedly trend driven women's range is the star attraction for the line, which is determined to be taken seriously with a campaign featuring top Irish model Thalia Heffernan and an exclusive viewing party to showcase new season style.
The ‘See You in Berlin’ range launched yesterday to much fanfare including a pair of Chelsea ankle boots for €14.99; a jumper dress for €12.99 and faux leather leggings for €6.99 and boucle jacket for €14.99.