Beckham's posh frocks flying off rails despite four-figure tag
Snow or no snow, Victoria Beckham is proving a fashion imperative for vigilant Irish style hawks.
The first delivery of Beckham's new spring-summer 2011 collection of 'posh frocks' arrived on to the rails at Brown Thomas, Grafton Street, Dublin, this week and triggered immediate retail activity, despite price tags ranging from €1,100 up to €4,000.
The four-figure designer numbers didn't prove a damper with the intrepid fashionistas who braved sleet, snow and ice to bag themselves the first of the limited-edition dresses in Ireland.
Spice Girl-turned-fashion designer, Victoria Beckham has limited production to 300 of each style of dress in her collection so the race is very much on to bag the favourites, especially the pale terracotta, body-con dress with curving seams that sexily traces the wearer's hourglass figure.
The mother of three has defied her many critics who slammed her arrival into the world of fashion.
Irish designer Paul Costelloe was vocal at London Fashion Week last spring when he said she should be happy enough living with David Beckham "and stop competing with us struggling designers".
However, now in her fifth season, she has clearly drawn on lots of professional advice. The latest VB delivery contained four styles of dresses and customers were invited in by appointment to buy for the party season.
However, those prepared to wait until the new year were able to pre-order from the Beckham catalogue of frocks photographed at her launch on New York's Fifth Avenue in September and the balance of the 120 dresses will be delivered to Ireland next month.