Channel 4 commissions animated adaptation of We're Going On A Bear Hunt
The makers of The Snowman And The Snowdog are to produce an animated adaptation of the classic children's book We're Going On A Bear Hunt.
Channel 4 has commissioned the special based on the popular book written by former Children's Laureate Michael Rosen and illustrated by Helen Oxenbury.
When Stan, Katie, Rosie, Max, the baby and Rufus the dog are left home alone one day before Christmas after their parents go the rescue of Grandma, the children decide it would be fun to go on a bear hunt, spurred on by Katie's love of grizzly bears.
After swishing through the long grass, splashing through rivers and squelching through mud, Rufus the dog picks up the scent of a bear.
Incorporating the story and artwork of the original book, which last year celebrated 25 years as an international bestseller and a firm family favourite, it is hoped We're Going On A Bear Hunt will enchant a new audience with its story of perseverance, optimism and the determination to confront your fears head on.
It is produced by the makers of The Snowman And The Snowdog - the sequel to The Snowman which received an audience of 7.1 million when it premiered on Channel 4 in December 2012, rising to a total of 11 million over the entire Christmas period - Lupus Films, and co-producers Walker Productions.
The 30-minute special will air on Channel 4 in 2016 and the commission was announced at the Edinburgh International Television Festival.
Rosen said he is "absolutely delighted" that Channel 4 has commissioned the animation.
"Lupus have a great record in this field and I am very excited to be part of the project.
"Helen Oxenbury's wonderful art work provides a powerful family saga, full of imagined or real trials and these pictures will give a basis for a moving Christmas drama," he said.
Oxenbury added: "I'm so looking forward to seeing the book brought to life in this way.
"It's a wonderful opportunity to bring We're Going On A Bear Hunt to even more children and I'm thrilled to be part of it."
Producer Ruth Fielding said: "We're delighted that Channel 4 have commissioned us to retell this classic story and bring to life its beautiful illustrations with our hand-drawn animation style. We hope audiences will enjoy the film for many years to come."
We're Going On A Bear Hunt was commissioned by Jay Hunt, Channel 4 chief creative officer, and Piers Wenger, Channel 4 head of drama.
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