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Sunday 21 September 2014

Christy Turlington named Imedeen ambassador

Published 15/01/2014 | 12:23

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NEW YORK, NY - OCTOBER 07:  Model Christy Turlington Burns attends Every Mother Counts Benefit Hosted By Calvin Klein Underwear And Christy Turlington Burns at Macy's Stella 34 Trattoria on October 7, 2013 in New York City.  (Photo by Jim Spellman/WireImage)
Model Christy Turlington Burns is the new ambassador for Imedeen
NEW YORK, NY - OCTOBER 05:  Christy Turlington Burns attends The Tracy Anderson Method Pregnancy Project at Le Bain At The Standard on October 5, 2012 in New York City.  (Photo by D Dipasupil/FilmMagic)
The beautiful supermodel is often considered one of the most beautiful women in the world
NEW YORK, NY - DECEMBER 06: Edward Burns and Christy Turlington with their son, Finn Burns are seen on December 06, 2013 in New York City.  (Photo by Mario Magnani/Bauer-Griffin/GC Images)
Christy pictured with husband Edward Burns and their son, Finn Burns

Christy Turlington Burns is the ambassador for a beauty supplements company.

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The 45-year-old model has agreed terms to front Imedeen, meaning she will star in the skin-care supplements advertising campaigns.

Christy explained that the product is one which appealed to her as she is so careful about how she looks after her skin.

"It's very important for me to maintain great-looking skin - not only as a model, but as a woman with lots of demands and many roles to fill each day. Caring for my skin on the inside is just as important as how I care for the outside," she told WWD.

Daniel Jackson will be lensing the first images, although at the moment it's unknown when they will make it to print.

Marie-Louise Haxthausen is the senior global marketing director for Imedeen and has discussed why Christy was the perfect choice to help promote the supplements.

"As a brand, we are committed to delivering winning skin-care solutions to help women look and feel the best they can at any age," she said.

"More than just a beautiful face, Christy is a woman who believes in doing more in all areas of her life, whether that's being a successful model and mother or running [her non-profit organisation] Every Mother Counts."

Christy is known for her youthful appearance and has previously slammed cosmetic surgery. She doesn't understand why women go under the knife and last year insisted there are many other steps she'd take to help herself look her best, rather than having an operation.

"Maybe there will be a time when you're an oddball because you're the only one left [who hasn't had surgery]. I'd rather be the only one, the sole survivor," she mused last year.

"And in that case? I'll just wear turtlenecks all year-round.

"You know, I'm 44 years old, I'm not 14. I'm healthy, I haven't done anything to myself, I exercise. But I'm not entirely comfortable with myself in underwear either."

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