Wednesday 28 September 2016

Niall Quinn reveals blueprint for League of Ireland: Sell TV rights to foreign audience

Published 07/07/2015 | 20:02

Niall Quinn
Niall Quinn

Niall Quinn has highlighted foreign TV markets as a financial avenue as he revealed his blueprint for the future of the League of Ireland.

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With clubs struggling to stay afloat due to poor attendances and the prize fund for the League of Ireland champions cut to a paltry €100k, the national league has seen better days.

The Bray crisis has again highlighted the downfalls in the League of Ireland and Quinn was discussing the issue on RTE Radio’s Game On last night.

Quinn highlighted Caribbean cricket as an example of how it was revamped and now services a TV audience in more than 50 countries around the world.

"I would love to see a revamp of the League of Ireland on the basis that money can be made externally," said Quinn.

"There are emerging countries around the world and their TV companies are desperate for content," added the former Ireland international.

"Now I know I can watch football from Chile and Honduras at 2 or 3am and that's money that is making its way from TV companies back into football in those countries.

"It happened in cricket in the Caribbean. Cricket was dead, people went in and they changed it all around, they revamped it, they styled it, and now they've sold it to over 50 countries around the world.

"Are we big and bold enough to envisage a situation where our league is revamped, the problems you talk about are taken care of on day one, big backing comes in and we can sell that product?

“I know for a fact because I was involved with some people looking for content from African countries. They will pay more than those payments.

"If this thing gets a bit of energy, and a backer comes in, I think the league could really take its place," added Quinn.

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