Liverpool issue list of 'unacceptable' phrases
Liverpool have taken the unusual step of issuing employees with a list of explicitly unacceptable words and phrases to be avoided as part of the club's anti-discriminatory measures.
The guide was handed to staff members who engage with the public during a matchday. It is not directed at players or coaches. It includes some of the most incendiary homophobic and racist terms, as well as those which would be deemed offensive by people who have disabilities.
Liverpool say they distribute the handbook as part of a broader policy to educate their staff about what could be deemed offensive on the grounds of religion, race, sexual orientation and gender.
The Merseyside club came under fierce criticism for their stance during the Luis Suarez-Patrice Evra affair in 2011, but such anti-discriminatory policies have long been established at English clubs.
The Premier League and Football Association have their own set of guidelines handed to all their professional players, but it is the severe nature of some of the terms that have caught the eye.
Some might be considered on the milder side of provocative, such as referring to female supporters as 'Queen' or 'Princess'.
There are reminders of the needs to avoid the most explicit of insults, however, some of which appear to have landed in the guide straight from the manual of the most politically incorrect terms to have ever polluted the English language.