Monday 25 September 2017

Rachael lands PRO of the month award

At Leinster Rugby's recent communications seminar it was announced that the winner of the September PRO of the Month award was Rachael O'Brien
At Leinster Rugby's recent communications seminar it was announced that the winner of the September PRO of the Month award was Rachael O'Brien

At Leinster Rugby's recent communications seminar it was announced that the winner of the September PRO of the Month award was Rachael O'Brien!

Rachael first became involved in PR when she volunteered to take on the role for her club, County Carlow Football Club.

For the last two years she has developed the club's PR campaign and at the end of last season her work was recognised when she was presented with the Dr Manuel Ribeiro Club Person of the Year award.

At the end of the 2013/14 season Rachael heard that the Leinster Women's Rugby committee were looking for help with their PR and so she offered to get involved. Together with Michelle O'Sullivan she put together a formidable sub-committee and she now chairs it.

The group consists of Aileen Fallon, Marta Harper, Heather Harte, Inga Byrne and Rachael herself of looks after Facebook and coverage of the AIL Qualifying League.

Elma Beirne, Leinster Rugby's domestic marketing executive, said that Rachael was the obvious choice for the award.

"While most PROs were taking a well earned break over the summer Rachael just didn't stop! Her promotion of the women's Interpros on social media led to a huge turnout in Donnybrook, which I know the players were delighted with".

Rachael herself is keen to point out that although she was selected for the award, everything that has been achieved has been a group effort by the PR committee

She also thanked Donnelly Fruit & Veg and Bank of Ireland for their sponsorship and continued support of women's rugby.

As part of her prize Rachael received committee box tickets for a home game, two bottles of Wolf Blass wine and a voucher for Life Style Sports. Congrats again to Rachael!

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