'Relaxed' Reid roars out Warriors warning for Munster
They are rugby's version of Colin Montgomerie: the best Pro12 team never to win a major title.
However, Glasgow Warriors prop Gordon Reid has bullishly declared that his side can shake one of sport's most unwanted tags.
After competing solidly with Leinster before succumbing in last year's agonising final defeat, Gregor Townsend's men have reached the Pro12 play-offs in five of the past six seasons but have yet to glimpse winners' gold.
But they have vowed to learn the lessons from a string of near misses, so much so that they don't care who their final opponents are - it's all about winning.
"Last year was a good experience for the boys to get to a final but we are in a better place than we were last year and hopefully we can go on and win," said Reid.
"We learned a lot from last year. On the day I think some players, including myself, were burned out. You take it all in, I got up at 7.0 in the morning.
"I was told not to let the day pass me by and to take it all in. But I think when it came to the game, I was burned out.
"This time we have to relax, take it easy, take the atmosphere in but don't play the game before the game has even started.
"What I have learned from all the big games with Glasgow and Scotland, is you do exactly as you always do. This could be the biggest week of our whole careers. Winning the Pro12 would be fantastic. We have to keep doing what we do and have to be better than the opposition and give 100pc until there is nothing more than we can give.
"I wasn't bothered at all who was in the final. It doesn't matter what team you play in this league - they are all good teams and just have different things going for them.
"I wasn't that fussed. It is always going to be a good team you are playing against in a final and you just have to go out there and give 100pc."
Even so, Glasgow did manage to thwart Munster's title hopes on Scottish soil in a controversial semi-final win last season, albeit Reid doesn't strenuously attempt to glean any omens from history as his side focus on the moment despite scoring a try that night in Scotstoun.
"That was a year ago, a long time ago. But hopefully we can do the same this year and hopefully I can get a try again," he said.
"Munster have changed the team, changed the set-up. They are growing in confidence to after beating Ospreys at the weekend. We were beaten by Ospreys a couple of weeks ago so they will be on a high too.
"It is two great teams in the final, but hopefully the Glasgow boys can come out on top. And I reckon the Ulster fans will be on our side as well."