Sport Rugby

Monday 22 September 2014

Guinness expected to be announced as the new sponsors of the Pro12

Published 08/07/2014 | 16:40

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Ireland v New Zealand - Guinness Series International...24 November 2013. Brendan Moran/Sportsfile
Ireland v New Zealand - Guinness Series International...24 November 2013. Brendan Moran/Sportsfile

Guinness are expected to be named the new title sponsors of the Pro12 to succeed online banking group Rabodirect.

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The announcement is expected to coincide with the release of next season's fixtures for the competition on Thursday.

RaboDirect  have been sponsors for the past three years having taken over from Magners but have decided to end their association with the competition.

Turkish Airlines had been mentioned as a possible replacement but it now looks likely that the Diageo-owned beverage will now take over.

Guinness, one of the IRFU’s most important sponsors, also boast a commercial affiliation to the Lions, a number of Rugby World Cups and a number of clubs in England.

They were title sponsors of English Premiership rugby prior to Aviva and they are still the official beer sponsors to the tournament.

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