Dollar signs dominate Mayweather build-up
All of the Floyd Mayweather and Saul Alvarez tickets sold out in hours, raising nearly $20m. Then 25,000 seats at screenings in Las Vegas sold out. Tickets for 9,000 cinema screens all over America are now sold out and more than one and a half million viewers have so far paid $79.99 to watch the fight on pay-per-view television.
The unbeaten pair will probably split about $80m tonight; Mayweather will receive about $60m if all goes to plan.
The dollar signs have once again dominated a Mayweather fight and there has been little talk of the actual boxing as the show has rolled towards financial records.
Mayweather is fighting the type of man he has regularly found a reason to avoid during a glittering career that has been brilliantly handled. However, he is a businessman and picked Alvarez, who is young, ambitious, clever, bigger and fearless, because his last fight, which was his first with ShowTime, was not a major success.
Alvarez, who is 13 years younger, increased the pressure on Mayweather for a fight with a very good win the last time he boxed. He was, therefore, the top contender and when Mayweather's masterclass against Robert Guerrero fell short at the box office, all eyes switched from a gang of ringside hopefuls to the one man not there: Alvarez.
"I don't need him as much as he needs me," said Alvarez. "I had other fights planned and I knew I would get to him eventually. It has just happened sooner, but not too soon. I'm ready now."
Making the fight happen was easy after Alvarez agreed to Mayweather's proposal that the fighting weight drop from the light-middle limit of 154lbs to 152lbs. Alvarez was only 153lbs for his last fight, accepted easily and is allowed to gain as much weight as possible between weigh-in and first bell.
Tonight's fight will be decided by speed. Alvarez needs to be alert and forget any nonsense about Mayweather running for 12 rounds.
Alvarez can put enough pressure on to make Mayweather squirm but at some point, in between long breathers, the experience and memories stored from 15 years and 20 world-title fights will open a gap as the 36-year-old shows the Mexican a trick or two or three.
I would be shocked if it is easy for Mayweather – less shocked if Alvarez won on points – but I know it will be a proper fight, with glory and blood in equal measure.
The WBC and WBA belts at light-middle, which have been made from gold for this fight, are also on offer to go with the small fortune. (© Independent News Service)
Mayweather v Alvarez,
Live, BoxNation.com, from 2.0am
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