Cork hold out for 'best deal' in search for new sponsor
Published 24/01/2013 | 05:00
CORK GAA chiefs are still on the hunt for a sponsor to replace telecommunications giants O2.
In the same week as Kildare signed a three-year deal with Brady Hams, Cork chairman Bob Ryan revealed that negotiations were ongoing.
"Everybody, in the current climate, is looking for more for less. We understand how challenging times are and realise where we are in terms of the negotiations we are having," he said.
Car manufacturers Hyundai were thought to be in line to replace O2, but Ryan stated the county were in discussions with a number of possible sponsors.
"We remain in discussions with a number of different companies, but, as of now at least, we are not in a position to close a deal with any of them. We are waiting to try and get the best deal possible for the county – that is where we are at for now," he said.
"We have had protracted negotiations with a number of companies, but it isn't a surprise that nothing has been finalised as of yet.
"I wouldn't say we are in a position of power either, but we remain hopeful of getting what we consider the best deal possible for Cork before very long."
O2 ended their 15-year association with the county on December 31. However, a clause in that contract means the county's senior sides will continue to carry the O2 logo until a new sponsor is in place.
"It's a challenging environment, everybody recognises that and companies are under pressure because of that, but we would still be hopeful and confident of getting a good deal," Ryan added.
There was some good news for Cork as they announced that Lucozade Sport will be the county's official energy drinks supplier.
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