Sponsored Feature: Evolution, the key to success for SMEs
Company Profile: Keyhouse Computing Ltd
As part of its on-going commitment to supporting innovation and understanding the needs of small businesses, Bord Gáis Energy is supporting the SFA to deliver a series of practical and informative Business Bytes events for SMEs. This programme is now up and running and we recently caught up with one of the many businesses who attended the first event to give us an insight into the challenges that they face.
Justin Phelan is director of Keyhouse Computing Ltd, an innovative Irish software company that develops software solutions specifically for solicitors and SMEs in Ireland.
Keyhouse claims the largest market share of the Top 500 law firms and in-house legal departments in the Republic of Ireland. Its software is constantly evolving and integrates closely with Microsoft Office, email and mobile platforms. Having specialised in the legal market for over 20 years, the firm has recently launched DocTopia, a new office software tailored to the SME market.
As Justin explains, “ We have used our considerable experience in designing software for small to medium office environments to develop an easy and affordable document management and retrieval system for SMEs."
“ It suits any small office that needs to have email and documents quickly and securely accessible in one place. To date, we have seen a lot of interest among life insurance brokers and IT service companies in particular but the product is adaptable to any small office setting.”
According to Justin, the firm’s long experience of and responsiveness to clients’ needs, both in product design and ongoing service, is what sets it apart. In fact, Keyhouse software incorporates many facilities that originated from client requests.
While he acknowledges the challenges facing all SME businesses in the current economic climate, such as lack of investment funding, cash flow funding and stagnant markets, Justin says there are also challenges specific to the IT sector.
“ IT companies must constantly invest in maintaining a command of all the relevant technology trends and techniques. To give yourself the best chance, you can’t keep doing exactly the same thing, even if successful. You have to keep improving what you do. Responsiveness, creativity, adaptability and persistence will all pay off.”
Within the IT sector, he rates Steve Jobs as an iconic industry leader. “I admired his tenacity, insistence on high standards of design and his sheer passion for what he was doing. Our industry is definitely poorer without him.”
Justin identifies mobile and cloud computing as key growth areas for the business in the year ahead. He also recognises the opportunities available to small businesses competing in today’s challenging marketplace.
“ Delivering real cost-savings to customers must provide considerable opportunities. I think it’s also important to ensure that a business is ready to take advantage of any upturn in conditions. This requires re-thinking how products and services are developed and delivered. Now may be an opportunity to do this for many businesses. Move away from the business as usual mindset.”
Bord Gáis Energy is delighted to support this byte size insight into an up and coming SME. The SFA Business Bytes events are free to attend and offer invaluable advice and expert insights to help SMEs develop new and relevant skills, reflecting Bord Gáis Energy’s dedication to assisting its business customers in achieving their business aims.
Learn More : http://www.keyhouse.ie