Integrated Xtra-vision and HMV store opens
A NEW Xtra-vision and HMV integrated store opened in Balbriggan at the weekend, one of 28 new dual branded stores established around the country.
Hilco Capital has said that the new Xtra-vision and HMV integrated stores will bring the HMV experience to parts of the country that have never experienced the brand before. As well as offering the extensive range of movies to buy and rent, the stores will also retail a wide selection of music, games and technology.
Larry Howard, CEO of Hilco Capital Ireland, said that integrating the two brands was an 'exciting way of bringing the HMV brand into towns all over Ireland'.
'Most of these towns have never had a HMV store located in close proximity, and Hilco is looking forward to delivering the HMV experience to these locations. We hope the people of Dublin welcome and embrace the new Xtra-vision/ HMV store in the town.'