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Friday 19 September 2014

Youthreach win prizes for anti-smoking campaign

Harry Phipps

Published 10/07/2014 | 05:26

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The girls from Macroom Youthreach had a lot to smile about after the X-Hale finals.

YOUTHREACH Macroom took home two prizes last week for the anti-smoking campaign 'X-Hale' in the form of a short film named "Nicotine Nation".

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Winning an online prize for the video, which reached nearly 2700 views on YouTube, the Macroom group also won the prize for best overall winner; this great achievement was attained when Youthreach Macroom entered the contest amongst 47 other groups from all over the country.

The competition, sponsored by the Irish Cancer Society, displayed all the short films in Dublin Lighthouse Cinema on Tuesday July 1.

Macroom's assistant co-ordinator of 'Nicotine Nation', Courtney Canning, said "We are absolutely delighted to have taken home the award for best online and best overall video; it is testament to the huge amount of work that the group put into the production of the 'Nicotine Nation' video."

"Our creative team worked tirelessly with the students and were instrumental in creating such a great video.

"The support that we received from Macroom Town Council was exceptional and I would like to thank all the people who viewed and shared the video including Chill Insurance, Red FM and Ms. Ireland Aoife Walsh." added Courtney.

The X-HALE Youth Awards is a smoking prevention project of the Irish Cancer Society which aims to help de-normalise smoking and get the message across that not all young people smoke.

Kevin O'Hagan, health promotion manager at the Irish Cancer Society, at the end of the showings, added his admiration for the film festival and all those who took part with the 47 films played in the theatre. "The X-Hale film festival gives the next generation the opportunity to fight back and they have certainly done so via the 47 films which have been showcased," said Mr O'Hagan.

Corkman

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