Initiative to help local female entrepreneurs 'flourish'

Published 06/09/2012 | 18:07

TO help local female entrepreneurs 'flourish'the North Cork Enterprise Board has enlisted a well-known clinical psychologist and a successful Irish female entrepreneur for this year's National Women's Enterprise Day in October.

Dozens of female entrepreneurs from North Cork are expected to attend this year's milestone event, which is jointly organised by the North Cork Enterprise Board.

Dr. Maureen Gaffney, the author of 'Flourish', is expected to talk to 300 female entrepreneurs about managing change and overcoming tough challenges and set-backs.

The broadcaster and columnist is speaking alongside Mary McKenna from Tour America, at a major national conference and exhibition to mark ' National Women's Enterprise Day' on Thursday, October 18.

In 1995, Mary McKenna founded Tour America, which now employs over 50 people and recently expanded into the UK. McKenna was also responsible for setting up Cruise Holidays in 2001.

Taking place in the Heritage Hotel in Portlaoise, the theme for this year's conference is "Believe It & Achieve It" and the conference line-up also features Nicola Byrne from 11890; Orlaigh Carmody from MediaTraining.ie; Theresa Lowe, barrister and former broadcaster and Linda O' Shea Farren from The Irish American Peace Foundation.

Meanwhile, the case study entrepreneurs sharing their experiences of growing a business in Ireland are: Alison Banton from Brooke & Shoals Fragrances in Wicklow, Caroline McEnery from HR & Business Solutions in Kerry, Fleur Creed from Genesis Business College in Wexford and Sarah Nic Lochlainn from Aruna Sauces in Louth.

Michael Hanley Manager from North Cork Enterprise Board said National Women's Enterprise Day is one of the most important enterprise events of 2012.

The 'Focus on Technology and Social Media' workshop at the conference includes presentations from Carol Tallon of Buyers Broker Direct, Joanne Sweeney Burke of Media Box, Janet Beck of Glass Eye Products and Fintan Murphy of Damson.

Booking forms can be downloaded from www.nwed.ie and the subsidised delegate fees are €100, which includes conference materials, meals and mentoring appointments.

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