MUSKERRY'S first craft beer brewery has launched its new flagship ale.
Located high in the Derrynasaggart Mountains of the Muskerry Gaeltacht, Mountain Man Brewing Ltd's Green Bullet Pale Ale will be officially launched at a series of events over the next month, but the new brew is already available in stores.
Phil Cullen, Mountain Man's founder and head brewer, said the company are thrilled to be launching Green Bullet as Cork's latest addition to the world of Irish craft beer.
"After years of brewing in old sheds, under hedges or between herds of cows and sheep, we decided that the only way to improve our beer was to share it outside the village, said Phil.
"Green Bullet will be the first of our beers to be brought down the valley and into towns and cities. Green Bullet is a light refreshing golden coloured pale ale with a subtle hint of lemon, and at 4% alcohol, it's an easy drinking beer," he added.
Mountain Man Brewing is also taking a very different approach to marketing its beers and in particular the bottle labels.
"At Mountain Man, we don't take ourselves too seriously," said Cullen, "Life's too short not to have fun and we want people to experience something more than just a beer and to enjoy themselves in the process."
The Green Bullet Pale Ale will launch at the Franciscan Well, Cork on Friday, June 21, and Dublin on Monday, June 24 before returning home for a final local launch party at the Mills Inn, Ballyvourney, Cork on Thursday July 4.
The ale is now available in the Mills Inn, Ballyvourney and Blair's Inn, Blarney - see facebook.com/mountainmanbrewing for more.