€400,000 raised for Action Breast Cancer

Published 29/04/2014 | 05:24

Olivia O’Shea and Mag Quinn from O’Shea’s Centra in Borris.
Olivia O’Shea and Mag Quinn from O’Shea’s Centra in Borris.

Four Centra stores in Carlow have helped to raise over €400,000 for the Irish Cancer Society's Action Breast Cancer. This is Centra's fourth year supporting the campaign having raised over €1.4 million for the charity to date.

Four Centra stores in Carlow have helped to raise over €400,000 for the Irish Cancer Society's Action Breast Cancer. This is Centra's fourth year supporting the campaign having raised over €1.4 million for the charity to date.

All Centra stores in Carlow joined forces with stores nationwide in October of last year and generated the much needed funds through a dynamic campaign. Centra stores throughout the country sold 40,000 limited edition 'bags for life' with all proceeds going to the Action Breast Cancer. Instore collection units and Centra own brand pink products such as pink milk, pink flowers and pink fruit and veg also helped contribute to the overall figure.

As well as this, some Centra stores also held a 'pink walk'. Through all these fundraising events, the Carlow stores managed to raise almost €4,000 for the charity and two of the stores held their own 'pink walk'.

Commenting on the funds announcement John McCormack, CEO of the Irish Cancer Society, said 'The support has been wonderful for so many reasons. Not only in terms of raising vital funds but also increasing the level of breast awareness and getting people more active which is a key way to reduce your risk of cancer. We are astounded by the money raised which will help us work towards better support women with breast cancer, as well as funding invaluable research in this area.'

Carlow People

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