Dundalk is to host the Ulster Irish Dancing Championships in 2014 and 2016, it was revealed at the meeting.
Town Centre Commercial Manager Andrew Mawhinney announced this coup, which is worth €1.5 million and will result in 1,500 bednights.
There was, he admitted, room for more events, not all which would have to happen at the Market Square, where there was a busy programme of events and festivals going from St. Patrick's Day through to the Night of Light and Dundalk on Ice.
These events do bring footfall into the town centre, and he said other festivals which could take place would include Dundalk in Bloom, Taste of Dundalk, Dundalk Craft Beer Festival, Dog Show and Maytime Dance Festival. He praised the initiative of Greg Gormley who was responsible for organising the successful Seatown Festival.
Since the Tourist Office re-located to the Market Square, 3,500 people had passed through its door. The vast majority of these visitors were Irish, with 15 per cent American visitors, follwed by the UK, Australia, Germany, Northern Ireland and Spain.
The town council was keep to work with business and there was an open door to local businesses, he continued.