The world of give and take
Published 09/12/2011 | 05:00
• "True charity is the desire to be useful to others without thought of recompense." Wise words. When one considers the implications of our two-part Budget this week, coupled with the festive tidings the next few weeks should bring, it is heart-warming to see students, children and adults coming together to raise much-needed funds for those less fortunate in Irish society. However, I do think it is necessary to ask the question: what motivates us to give to charities?
Consider the majority of television adverts we see year-round. Starving, malnourished children pasted across our television screens. These advertisements are designed to invoke guilt in individuals to the point that they contribute to the charity. Understandable, people may need coercing.
There is a difference, however, between these television ads and the tactic employed by many charities on the streets of Dublin today. One cannot walk down any main thoroughfare of the capital without being accosted by bibbed do-gooders with the dreaded utterance of "Sorry can I talk to you for JUST a second?".