Tuesday 17 January 2017

Miyoung Kim: Can Samsung – stung by Apple lawsuit - change from being a fast follower to quick innovator?

Published 03/09/2012 | 11:59

A man presents the new Samsung Galaxy Note II smartphone during the Samsung Mobile Unpacked event in Berlin
A man presents the new Samsung Galaxy Note II smartphone during the Samsung Mobile Unpacked event in Berlin

IN his 1997 book, Samsung Chairman Lee Kun-hee wrote that a successful company needs a "heightened sense of crisis", so that it always looks ahead even when it's doing well, and needs to be able to respond to change.

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It's a credo that has driven Samsung Electronics to become the world's biggest technology firm by revenue - it sells more televisions, smartphones and memory chips than anyone else - and makes the group a must-visit case study for a stream of Chinese firms seeking to tap the secrets of Korean success.

But, in the wake of last month's damaging U.S. patent ruling, which Samsung has said it will appeal - the Korean group was fined more than $1 billion after a jury found it had copied key features of Apple Inc's iPhone - the group's top-down command structure and decision-making process are blamed for stifling creativity.

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