Thursday 19 January 2017

Gene Kerrigan: Ah, look at the smile on the lovely baby

Campaigns are not about facts, truth or reality - they're about getting your vote, writes Gene Kerrigan

Published 26/04/2015 | 02:30

'There is, in the current campaign, an exception to this cynical approach. And it's named Bruce Arnold'
'There is, in the current campaign, an exception to this cynical approach. And it's named Bruce Arnold'

Social conservatives don't get sufficient credit. When it comes to campaigning, they have a genuine skill for effective phrase-making - as we're seeing in their current anti-equality campaign.

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So effective are the No side that those in favour of marriage equality complain about their slogans and posters. Their posters confuse the issue, we're told; it's negative and nasty campaigning and it's not fair.

Let's stop whinging. We're all adults, and we know the reality of campaigning.

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