Colum Kenny: Recession-hit media must not be taken for granted
The rich investing in media can be as much about ego and influence as making profit, says
Published 29/04/2012 | 05:00
When you sup with the devil bring a long spoon, says an old proverb. And British politicians learnt last week that their spoon was too short when they supped with Rupert Murdoch. Irish politicians, please note.
Party leaders in England and Scotland have wanted to be friends with Murdoch because of his influence. Just as leading politicians here have been happy to rub shoulders with Tony O'Reilly, Denis O'Brien and others.
Murdoch denies that his media empire has the kind of power to influence public opinion that critics fear it has. But he does not deny that he uses his media to air his views. He told the Leveson inquiry in London last week: "If any politician wanted my opinions on major matters, they only had to read the editorials in the Sun."