Why allow the harsh economic reality get in the way of a good myth?
Published 19/03/2014 | 02:30
It's all very well accentuating the positives about Ireland in honour of the marketing bonanza that is St Patrick's Day, but myths are in danger of replacing reality.
The Irish, a great bunch of lads, was the central message of a video – St Patrick's Day 2014 #IrelandInspires – released by Failte Ireland and the Department of Foreign Affairs and Trade last week.
Depicting an Ireland in which it never rains, the feelgood video contains images of freckle-faced children, comely cailins, rolling hills and rugged coastlines over which a number of positive statements about Ireland's achievements are emblazoned.