Saturday 21 October 2017

Brand Ireland must not lose out to UK

Colm Kelpie

Colm Kelpie

WE'RE a small country that in many respects has punched far above its weight.

But we're an island, and a small one at that.

Knowledge of who we are and what we have to offer can be limited in some of the emerging markets, despite the efforts of our embassies and diplomats.

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