Wednesday 23 August 2017

Jonathan Swift and Tom Crean named as low-cost airline's 'tail fin heroes'

Transatlantic Travel

Norwegian's 787-MAX featuring Jonathan Swift as a 'tail fin hero'
Norwegian's 787-MAX featuring Jonathan Swift as a 'tail fin hero'
Norwegian's 787-MAX featuring explorer Tom Crean as a 'tail fin hero'
Pól Ó Conghaile

Pól Ó Conghaile

Norwegian continues to love-bomb potential Irish customers, adding Jonathan Swift as the latest "tail fin hero" to its fleet.

The low-cost airline is set to launch direct flights from Dublin, Cork and Shannon to the US on July 1, and has been ramping up publicity stunts ahead of take-off.

There have been flash sales offering flights for €69 and €99 each-way. Then, this April, it announced Antarctic explorer Tom Crean as its first Irish "tail fin hero" - emblazoning the Kerryman's image across the tailfin of a Boeing 737-MAX.

Swift is next up, getting the tailfin treatment on aircraft that will serve its new Irish routes to Boston Providence and New York's Stewart International.

Norwegian's 787-MAX featuring explorer Tom Crean as a 'tail fin hero'
Norwegian's 787-MAX featuring explorer Tom Crean as a 'tail fin hero'

Norwegian has a tradition of honouring iconic figures on its aircraft - personalities who symbolise "innovation, challenging the norm and inspiring others".

As well as serving as Dean of St Patrick's Cathedral, Swift was of course a poet, journalist and the celebrated author of works including Gulliver’s Travels.

"Jonathan Swift has inspired generations with his great works, so we are honoured to have him appear on our aircraft,” said Norwegian Chief Commercial Officer, Thomas Ramdahl.

The portrait of Swift was taken from an 1875 oil painting by Charles Jervas, which appears in the collection of the National Gallery of Ireland.

UK tail fin heroes have included author Roald Dahl, pioneering pilot Amy Johnson and the English World Cup winning captain, Bobby Moore.

Norwegian's transatlantic flights currently start from €119.

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