Core buyers unaffected by sterling fluctuations
Published 29/07/2015 | 02:30
A core contingent car-buyers continue to import used vehicles despite the fluctuations in the value of sterling and euro, new research shows.
The study by vehicle history expert Cartell.ie shows that only when sterling moves in value to the €1.30 mark has there been an apparent direct reduction in the importing or cars from Britain.
In the 12 months between June 2014 and June 2015, sterling moved from €1.25 to €1.39 and during that time imports dropped by 11pc in what is considered "a relatively normalised market".
John Byrne, legal and public relations manager with Cartell.ie says: "The results … tend to show there is a core market in Ireland for vehicle imports which is relatively insensitive to fluctuations in sterling value - even when it moves quite a bit from its average of €1.20."