BMW see huge future in plug-in hybrids
The rush to plug-in hybrids (PHEVs) is well and truly gathering pace and BMW sources, in particular, have confirmed to me over the past few weeks that they see a huge future for the genre.
When the big names make a commitment of that nature it tends to be the way things are going to turn out. Not always, but mostly.
Speaking to BMW executives and experts in Europe last month it was clear from what they were saying - and how they were saying it - that they see opportunities to tap into a market where people want something clean, green and cheap to run.
As well as that they are quite cost conscious but still want to drive a premium brand.
I have already driven the X5 PHEV, pictured, with its claimed 85.6mpg capability (€170 road tax, 2-litre 4cyl turbo petrol with an electric motor to drive all four wheels through 8spd box). Price will start at €73,670.
The new 7-series will follow next year along similar lines. I've sat in it and had it explained to me in detail. The 740e and 740Le will have a total of 326hp and a range of 600km. Fuel consumption is a claimed 134.5mpg; emissions are just 49g/km.
As well as that there will be hybrid variants of the 2-series and 3-series. They should all be on sale here relatively early next year. And it won't stop there, believe me.