Wednesday 20 September 2017

'A lady wanted a whole new wardrobe to match her new lime green car'

Olive Keogh

Paschal Kennedy Motors, Dun Laoghaire, Co Dublin, are main sales and service dealers for Suzuki and Seat and service agents for Alfa Romeo and Fiat. The company was established in 1929 by Amanda's grandfather, James Kennedy.

Due to petrol shortages during the war there were few cars on the road and the garage closed.

It was reopened by Amanda's father, Paschal, in 1969 and has been operating since. The dealership employs 11.

• did you always expect to join the family business?

Growing up I spent summers helping out so it was a natural progression to get involved when I finished my education.

I studied marketing at college and joined the dealership in 1986. My main job is sales.

• what was your first car?

A 1974 red Mini.

• what do you most like about your job?

As a salesperson I enjoy discussing customers' priorities when they are choosing a car. Finding the right car to suit them is rewarding.

As well as a broad customer base, I have a lot of female customers who have upgraded their cars with me on many occasions over the years.

A number of women have told me that they feel more comfortable speaking to another woman about their motoring.

• what's the most difficult part of your job?

Every day brings different challenges but staying focused and keeping informed of the latest car and finance promotions are important.

• if you could work in another industry, what would it be?

I would love to be a dress designer. Mum studied at the Grafton academy and made wedding dresses so I must get that from her.

• what are car-buying trends at the moment?

Customers are downsizing a lot. As a result one of our biggest sellers is the Suzuki Swift. This is a stylish small car that fits into the lowest road tax bracket.

• if you had a limitless budget, what would your dream car be?

A Pagani Zonda.

• have you any amusing stories from new car buyers?

Well, one lovely lady ordered her new car in lime green and on collection said she might have to go out and buy a whole new wardrobe to co-ordinate with the car!

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