Crackdown on sunbed promos
Published 21/07/2015 | 02:30
A new crackdown on sunbeds will end customer promotions that encourage people to spend longer under powerful ultraviolet tanning lamps, which pose a cancer risk.
Health minister Leo Varadkar said he has signed new regulations to prevent sunbed operators from advertising, promoting or offering tanning sessions for minimum periods of time.
Some operators were using these promotions to get around tighter rules introduced earlier this year, which put a stop to special offers that lured more people to use the tanning lamps.
"These practices not only incentivise the additional use of a sunbed, but actually force the customer to use a sunbed for longer than they might have originally wanted to," he pointed out.
The latest crackdown follows the outlawing of offers and promotions for free, half-price, happy hours or early-bird offers under potentially cancer-causing lamps.
The promotions for use of the sunbeds for minimum periods of time are not only non-compliant with the laws, but also go against the spirit of the legislation, he added.
"These marketing practices were discovered as part of the Environmental Health Service's ongoing compliance building and implementation programme of the new sunbeds legislation. As I have said previously, the more someone uses a sunbed, the higher the risk they will get skin cancer. The incidence of skin cancer is increasing faster than any other type."
Health & Living