Supervalu apologises after glaring recipe typo recommends 'piece of fresh finger'
Published 27/08/2016 | 09:54
Supervalu Ireland has apologised after one of its recipes in its Good Food Good Karma series apparently required the addition of a ghoulish ingredient.
Eagle-eyed cooks were left confused when the recipe leaflet for a “Thai Massaman Curry” by the Happy Pear seemed to recommend adding a piece of “fresh finger”.
The recipe was, of course, referring to a “half-thumb sized piece of ginger” instead.
This week Supervalu, which is running the series to encourage Irish people to cook more, moved quickly to clarify that it would rather that all home cooks preserve their fingers instead.
“We would like to apologise for our little human error on our most recent recipe leaflets in store.”
“We made a tiny mistake on The Happy Pear’s Massaman Curry recipe. We seriously do not condone putting a ½ thumb sized piece of fresh finger, peeled and finely sliced into your dish!”
“We of course meant GINGER! We also highly recommend that you are careful when slicing and dicing your ingredients – so watch your fingers please!
Supervalu has enlisted many well-known food producers and chefs like The Happy Pear and Kevin Dundon to roll out the Good Food Good Karma campaign.