YOUNG Fianna Failers are urging third-level students to join up and help resurrect the party's fortunes.
Posters to be hung in college campuses across the country are using the story of Lazarus to urge students to become "part of the comeback".
The biblical story tells of how Lazarus was raised from the dead by Jesus, because he "believed in him" -- a sentiment which the party obviously hopes is shared by others.
The poster depicts a man wearing a badge bearing the name 'Lazarus', and the tag line: "Join Fianna Fail today. Be part of the comeback."
Ogra Fianna Fail president Eamon Quinlan said that three posters were being used to attract new members.
"We're running a very strong recruitment campaign in all the third level campuses around the country, with almost a thousand new members joining this week alone," he said.
"Over the course of the last year there has been a great resurgence of energy and optimism within Ogra Fianna Fail and these posters are a tongue-in-cheek attempt to capture a bit of that optimism.
"We're encouraging people who are interested in making a difference and helping to shape the future of the country to get involved."
Another poster uses an image of the boxer Rocky, who had big ambitions but seemed to be going nowhere in life. The 1976 movie, starring Sylvester Stallone, spawned five sequels, which culminated in the boxer rediscovering his fighting spirit.
Another of the ads shows a picture of the Dublin Nobel laureate Samuel Beckett, paraphrasing his line from 'Worstward Ho' where he urges those who have failed to try again and 'fail better'.
Instead, the posters read: "Ever tried. Ever failed. No matter. Try again. Fianna Fail again. Fianna Fail better."