TV sales double for tournament
Published 12/06/2014 | 02:30
THE number of televisions being sold has doubled in many electronic stores compared to this time last year, as fans gear up for the World Cup kick-off today.
Harvey Norman, Currys and PC World have seen sales of 50-inch TVs and larger models double in the past month. Currys reported a 200pc increase in the sales of Ultra HD TVs.
Category manager for large-screen TVs at Currys and PC World John Mitchell said: "With the football approaching, more and more people are keen to watch the tournament on the best products around."
The pick-up in revenue has been welcomed by retailers after a drop-off in figures following last years' digital switchover.