Donations flood in to IMNDA with every Ice Bucket Challenge
Motor Neurone Association CEO nominates Mrs Brown’s Boys cast and An Taoiseach
Published 20/08/2014 | 12:21
The latest social media challenge ‘The Ice Bucket Challenge’ may be bombarding your newsfeed – but its success in raising both funds for and awareness around a disease that affects over 310 Irish people cannot be denied.
According to the Irish Motor Neurone Disease Association (IMNDA), nearly €10,000 has been raised from people donating after taking the ice bucket challenge.
In the last 24 hours alone, following the spate of Irish radio and TV presenters taking part, IMNDA has seen over €5,000 flood in.
Originating in the US, the trend has gone global, with celebrities and the general public soaking themselves in ice cold water in support of people living with motor neurone disease (MND).
Known as ALS in the States, part of the difficulty when the trend caught on in Ireland was re-educating challenge takers as to the Irish equivalent, MND, according to a spokesperson for IMNDA.
After his own ice water dunk at the Rose of Tralee, Daithi O’Se nominated the CEO at IMNDA Aisling Farrell to do The Ice Bucket Challenge.
Ms Farrell gladly took up the challenge, which was shown on RTE news last night, and promptly nominated Paul O’Connell and the rest of the Munster team, the cast of Mrs Brown’s Boys – and an Taoiseach Enda Kenny.
IMNDA is the only organisation of its kind in the country, set up to provide care and support those living with the progressive neurological condition that attacks nerves in the brain and spinal cord.
Often referred to as the 1,000 day disease as most MND sufferers die within that time frame following their diagnosis, MND strikes people of all ages and there is currently no cure.
It costs approximately €1.5m to run the Irish Motor Neurone Disease Association each year.
Text MND to 50300 to donate €2 to the Irish Motor Neurone Disease Association (IMNDA).