TV3 ARE toasting the success of new drama ‘Rock Rivals’ which has been attracting close to 400,000 viewers.
The latest success for the commercial station comes on the back of favourable ratings for Dancing On Ice.
Rock Rivals, which stars Apres Match comedian Gary Cooke and former EastEnder Michelle Collins, debuted last Wednesday on the station to impressive viewership ratings.
The drama, which pokes fun at reality talent programmes and was filmed in Ireland, attracted 387,000 viewers for the first episode.
The series mixes the variety show element of reality TV with a tantalising glimpse behind the scenes at the various schemes and feuds that dominate the proceedings.
And as with shows such as the X Factor, much of the drama in the series is centred on the trio of competitive judges.
Led by the glamorous husband and wife team of Karina (Michelle Collins) and Mal Faith (Sean Gallagher), the drama is kicked up a notch when Karina is finally forced to come face to face with her husband's on-going infidelity in the opening episode and decides to seek her own revenge.
Along with the judges' tussling for position, viewers will be agog at rivalry between the shows contestants.
Commenting on the early figures, Maureen Catterson, publicity officer for TV3 said the station was happy with the promising start.
“We are all delighted with Rock Rivals in TV3 as we have co-produced this series.”
And she explained further, that in keeping with the reality inspiration for the series, viewers are going to get a chance to affect the outcome of Rock Rivals.
“There will be a voting and interactive element to the series for Irish viewers.
“ We will ask people to vote for their favourite act and ultimately the winner by offering both premium text and phone lines,” said Ms Catterson.