Mary to start modelling career for supermarkets
Published 13/12/2010 | 05:00
MARY Byrne -- supermarket employee, singer and now fashion model. The 51-year-old Tesco worker is poised to sign up as the face of True, the supermarket's plus-size clothing range .
Although the fashion world is dominated by size 0 models, the race is on to sign up size 20 Mary. Research shows that 50pc of plus-size clothing is bought in supermarkets, so there is quite a lot of competition to sign up the Dublin mother of one.
But while Mary has worked with Tesco in Ballyfermot for 11 years, she is also being wooed by Marks and Spencer.
Marks generated huge publicity with 'real women' models such as Twiggy (61).
The former checkout worker is expected to visit her former work colleagues at Tesco Ballyfermot early this week after returning from last night's 'X Factor' finals in London.
True is part of the hugely successful F&F affordable range of supermarket clothing. Formerly known as Florence & Fred, the label was rebranded and, while main range goes up to size 22, the specialist plus-size range caters for sizes 18 to 28.
Tesco's F&F range have a big winner on their hands this Christmas with a long, black velour party dress, modelled here by former Miss Ireland Sarah Morrissey.
Mary's clothes on 'The X Factor' were styled by Grace Woodward and the Dublin mum is tipped to make a fortune on the back of her TV fame.