'Love/Hate' could put RTE on US TV radar
Published 10/12/2012 | 05:00
RTE hopes to turn crime drama 'Love/Hate' into a global brand after producers optioned it for the US.
Station chiefs are hoping the the series turns RTE into a competitor for BBC and ITV in the international TV market.
RTE's commissioning editor of drama Jane Gogan revealed she is expecting confirmation of a screening of the Irish drama on American TV in coming weeks, but wants any remake to be of a similar quality.
"We would want our drama to be of a global standard. We would want it to sit alongside 'Homeland' and whatever other series the audiences are interested in," said Ms Gogan.
The buzz about 'Love/Hate' could help establish RTE as a "small but important alternative to the BBC and ITV," she said.
"If you have an Irish TV series out there being well received, it knocks down the shadow of England a little and you would certainly find, going into the marketplace, the shadow of the BBC and ITV would be quite dominant," she said.
Suzanne McAuley of Octagon Films, the producers of 'Love/Hate', said the series, reportedly costing €600,000 per episode, had "one of the tightest budgets I as a producer have ever worked with".
"Every penny we receive you actually see on screen. We don't pamper ourselves," she said.
The finale of the third series of 'Love/Hate' airs next Sunday on RTE 1 at 9.30pm, with a box-set going on sale the next day.