Late slot costs Claire in TV wars
Published 21/05/2015 | 02:30
It was Miriam O'Callaghan, and not Claire Byrne, who ruled the airwaves this week as her 'Prime Time' referendum debate hauled in an average audience of 317,000 viewers.
As the referendum campaign reached a crescendo, so too did the TV wars with RTÉ broadcasting live in-studio debates on both Monday and Tuesday nights.
Health Minister Leo Varadkar and Senior Counsel Patrick Treacy went head-to-head on 'Claire Byrne Live' on Monday night. The show enjoyed a 26pc audience share and average ratings of 254,000.
However, the show's later, 10.35pm start time may have played a role in that audience share being eclipsed on Tuesday night by the 'Prime Time' debate which featured Labour Minister Alex White and Senator Ronan Mullen, among others.
The show had a peak of 625,000, with another 22,000 watching it on RTÉ One Plus One an hour later.