Saturday 10 December 2016

'Seinfeld' fans flock to pop-up real life replica of his iconic apartment in New York

Published 24/06/2015 | 19:59

A group of children sit on a couch in a replica set from the
A group of children sit on a couch in a replica set from the "Seinfeld" television comedy series as they tour Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar

Fans of the hit 1990s television show "Seinfeld" can lounge on comedian Jerry Seinfeld's battered sofa and reminisce about their favorite episodes in a pop-up, real-life replica of his iconic apartment on New York's Upper West Side.

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Online video streaming service Hulu on Wednesday unveiled the replica apartment, where Seinfeld hung out with his best friend George, former girlfriend Elaine and neighbor Kramer, to mark the debut of all the episodes of the Emmy-award winning series on its website.

Visitors peer through a window into Hulu's
Visitors peer through a window into Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
The last Script, an original item from the "Seinfeld" television comedy series of all the writers of the series is seen on display in Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
A view shows the exterior of Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
The diner table and booth from the original set of the "Seinfeld" comedy television series is seen on display at Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
Visitors tour Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2105. REUTERS/Mike Segar
Visitors tour Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar

"Seinfeld: The Apartment," which will be open through Sunday, includes original items from the TV set, a memorabilia gallery and an interactive fan experience from the show about four single friends coping with life in New York City.

"I think it is going to be like Disneyland for so many of the fans," said actor Larry Thomas, who played the immigrant chef known as Soup Nazi because of the strict demands he placed on his customers.

Seinfeld donated several items to the pop-up apartment, including a canvas brick wall signed by the cast and crew when the series ended in 1998 after a nine-year run.

Fans can wander around the 3,500 square foot space, see the original table and booth from Seinfeld's favorite restaurant around the corner, the Devil's hockey team shirt, his suspended bicycle and the picture of Porsches featured in the show.

A visitor imitates the character Kramer from the television comedy series
A visitor imitates the character Kramer from the television comedy series "Seinfeld" as he slides through the door of a replica set of the program while touring Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
Visitors pose for photographs with actor Larry Thomas who played the character The Soup Nazi, in the "Seinfeld" comedy television series as they tour Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
A view of part of the replica set from the "Seinfeld" television comedy series is seen in Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
A visitor tours Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
A visitor stands behind a replica nightclub microphone and spotlight as he tours Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
A Superman figure from the original set of the "Seinfeld" television comedy series is seen on display at Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar
Cereal boxes inside a replica set from the "Seinfeld" television comedy series are seen on display at Hulu's "Seinfeld: The Apartment", a temporary exhibit on West 14th street in the Manhattan borough of New York City, June 24, 2015. REUTERS/Mike Segar

They can also recreate Kramer's famous stumbling entrance into the apartment and speak to visitors through the intercom system.

"There are like 13-year-olds that come up to me and they love the show and stuff," said Thomas. "It's going to be introduced to a lot of new people."

Hulu acquired all nine seasons of the show, created by Seinfeld and comedian Larry David, in a deal announced in April with Sony Pictures Television in a bid to boost subscriptions and attract a new audience.

Hulu is owned by Comcast Corp's NBCUniversal, Twentieth Century Fox and Walt Disney Co

Reuters

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