Entertainment Music

Tuesday 27 September 2016

MTV music festival in Ireland has been scrapped by city councillors

Published 08/07/2016 | 12:37

Singer Jessie J poses backstage during the MTV Europe Music Awards 2011 at Odyssey Arena on November 6, 2011 in Belfast, Northern Ireland. (Photo by Dave Hogan/MTV 2011/Getty Images)
Singer Jessie J poses backstage during the MTV Europe Music Awards 2011 at Odyssey Arena on November 6, 2011 in Belfast, Northern Ireland. (Photo by Dave Hogan/MTV 2011/Getty Images)

A plan for an MTV music festival in Belfast has been scrapped by the city's councillors.

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The council said a decision to axe the autumn event had been taken due to the number of other musical events scheduled for the city in the same period.

Councillors had originally agreed to underwrite the festival by up to £300,000 in the event it made a financial loss.

The festival would have been the latest in a number of high profile MTV events that have entertained music fans in Belfast in recent times.

In 2011, the city hosted the MTV European Music Awards, with top acts including Lady Gaga, Jessie J and Justin Bieber attending.

The following year, chart toppers Olly Murs and Pixie Lott entertained 16,000 at an MTV branded concert in the old slipway where the Titanic was launched.

A spokesman for the council said: "The MTV gig planned for September is not going ahead due to a number of other competing musical events happening during the same month.

"We are continuing to work with the company to identify other future opportunities as well as looking to secure other major events for the city."

The council spokesman stressed that the concert had never been officially confirmed and the proposal had only been at consideration stage.

"No announcement was ever made about an MTV gig in September," he added.

"It was only ever a proposal we were considering, so therefore it was not cancelled."

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