Ellie Goulding is hot tip for 2010
Ellie Goulding has been tipped as the breakthrough act of 2010 by industry experts in a highly regarded poll.
The 22-year-old, whose music has been branded "folktronica", topped the BBC Sound of 2010 list which has previously heralded the careers of artists such as Adele, Mika and 50 Cent.
Ellie, who dropped out of university to pursue her music career and has already been named as the recipient of a Brit next month as the Critics' Choice for this year, said she was "absolutely honoured" after beating contenders such as Greek-Welsh pop singer Marina And The Diamonds and New York rock outfit The Drums to the top of the list.
She continued: "I didn't expect to get anywhere a few years ago. I didn't even expect to have a record deal, let alone be put in such a prestigious thing so I'm very happy. I think the list this year is great and I really believe in a lot of the acts."
She has already been named as the recipient of a Brit next month as the Critics' Choice for this year.
The list of promising music acts, who more often than not go on to chart success, is compiled with the help of 165 music experts including NME editor Krissi Murison, BBC Radio 2's Mark Radcliffe and Alison Howe, producer of Jools Holland's TV showcase Later.
With the help of chart act Frankmusik, who she contacted on MySpace, Ellie developed her own sound which has been likened to the music of Imogen Heap and Lykke Li.